Create a Sales Funnel (in 5 easy steps)

Step by step video tutorials to building an effective digital sales funnel

   Watch Promo   Enroll in Course

Hey, if you've found your way here then either you're just starting your digital journey, or your website isn't converting traffic into the leads and sales that you need - am I right?

Worry not, we've got you covered.

Building a digital sales funnel is the first step into turning your website in a warm lead generation machine, or even direct sales - and who doesn't want that?

Over 4 modules I will walk, talk and show you (via live screen action) the exact steps you need to take build an effective digital sales funnel. You don't need any marketing qualifications, or technical knowledge - just the willingness to take part for as little as 10 minutes a day and implement the ideas - it's as easy as that!



Here's a true story... Diane set up her business 3 years ago after leaving her corporate and very demanding job. She had a brilliant idea to start her own PR business - after all it's what she had been doing for the last 20 years, she had some great contacts and plenty of business she could take with her. At first business was booming, she was living the high-life and not worrying about where her next pay cheque was coming from.


PR wasn't being 'done' in the same way anymore. Traditional methods for getting publicity no longer needed a 3rd party - businesses were going direct to journalists and online platforms to get their news out there - no need for Diane :-(


Her website had once been her biggest source of lead generation, and now all she heard were crickets. Her site was still getting found but visitors weren't turning into customers.

Not one to rest on her laurels, Diane knew she needed to update her skillset and learn everything she needed to know about marketing her business online. She enrolled in courses, took 30 minutes out of her day to implement the new skills, update her website and make sure she was visible online wherever her potential clients were.


Diane is back Flying High! Her website is once again a lead generation machine, and she has a robust sales funnel that turns leads into sales.


Building a digital sales funnel is the first step to creating a High Flying business!

"If you’re after straight talking, practical help with digital marketing Cat is the person to turn to. I was really keen to monetise my website and use social media to engage new customers, we’re now well on our way with Cat’s help.!"

- Diane Benn, Founder, High Flying PR

Course Curriculum

  Introduction, building an audience & tracking the numbers
Available in days
days after you enroll
  Creating an irresistible opt-in
Available in days
days after you enroll
  Creating an email nurture sequence
Available in days
days after you enroll

Get started now!

Frequently Asked Questions

Who is this course for?
This course is for you if you are just starting your digital marketing journey or if you aren't generating sales and leads online through your marketing efforts. No previous marketing experience is required.
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Your Instructor

Catherine Yaffe
Catherine Yaffe

I’m Catherine, founder of Herding Cats and my passion is helping entrepreneurs grow their business online by delivering bitesize courses that are easy to follow, practical without the fluffy stuff!

Since 2008 I've been successfully building digital marketing funnels for a wide range of businesses - including several of my own!

Every thing I have learnt along the way is built into these courses, and they are purposely made with you in mind - no hassle, no tech knowledge required and using free resources where possible.